Jennifer Lopez Shows off her Assets at Fragrance Launch in New York City Alongside Alex Rodriguez

With a successful movie and a headline-making appearance at Milan Fashion Week, Jennifer Lopez is on a roll. The icing on the cake? She’s just been announced as the performer for the NFL Super Bowl Halftime Show. Yet, the multi-talented star showed no signs of taking a break as she graced the launch of her latest fragrance pop-up shop in New York on Thursday. Rocking a daring outfit that flaunted her cleavage, the 50-year-old singer and actress greeted fans alongside her fiancé, Alex Rodriguez. Lopez’s busy schedule proves that she’s a force to be reckoned with in the entertainment industry.

Dared to bare: Jennifer Lopez donned another cleavage-baring outfit for the launch of a pop-up store for her new perfume in NYC on Thursday night, arriving with fiance Alex Rodriguez

Bold and beautiful: Jennifer Lopez confidently wore a revealing outfit at the opening of a temporary store for her latest fragrance in New York City. The superstar was accompanied by her partner, Alex Rodriguez.

Lopez decided to go without a bra in a stylish white jacket, which was left open to show off some skin and cinched at the waist with a trendy white belt adorned with silver studs.
Her outfit was completed with a fitted skirt that had a split in the front, and she added white heels with ankle straps that matched the belt on her jacket.
To top it off, she carried a large white purse to complement her overall coordinated look.
While his future wife went all out with her glamorous ensemble, Rodriguez, 44, opted for a more casual look, pairing a dark blue sweater with indigo jeans and brown shoes for a laid-back vibe.

Eye-popping: Lopez went bra-less in a tailored white jacket open to the navel and secured with a wide white belt with silver studs

Head-turning: Lopez opted for a daring look, going without a bra in a fitted white jacket that was unbuttoned to reveal her navel, cinched with a bold white belt adorned with silver studs.

She added a skintight skirt with a front split and white heels with ankle straps that matched the jacket's belt

She completed her coordinated look with a large white purse

Everything was white: She paired a form-fitting skirt with a front slit and white heels with ankle straps that complemented the belt of her jacket. To finish off her matching ensemble, she carried a spacious white handbag.

Prolific: The singer and actress, 50, released her first perfume in 2002 through her company Jennifer Lopez Beauty. Her newest perfume Promise is her 30th scent

The well-known singer and actress, now 50 years old, introduced her debut fragrance back in 2002 under her brand Jennifer Lopez Beauty. The latest addition to her perfume collection, Promise, marks her impressive 30th scent release.

She's riding high right now with a hit movie, a showstopping appearance at Milan Fashion Week and has just been confirmed as the NFL Super Bowl Halftime Show performer

And she's showing no sign of slowing down

Currently experiencing a winning streak, Jennifer Lopez is basking in the limelight with a blockbuster film, a stunning appearance at Milan Fashion Week, and the recent confirmation as the NFL Super Bowl Halftime Show performer. JLo made her foray into the fragrance world back in 2002 when she launched her first perfume under her brand Jennifer Lopez Beauty. Since then, she has expanded her line to include a men’s fragrance in 2008, with her latest fragrance “Promise” marking her 31st release. Exciting news broke on Thursday as Lopez took to Instagram to reveal that she and Shakira will be co-headlining the LIV Super Bowl Halftime Show in Miami on February 2, 2020, with the caption hinting at a show that will “set the world on fire.”

Relaxed: While his fiancee went full-on glam, Rodriguez, 44, was much more laid back, pairing a dark blue sweater with indigo jeans and brown shoes

In contrast to his fiancee’s glamorous look, Rodriguez, 44, opted for a more casual style, rocking a dark blue sweater with indigo jeans and brown shoes.

The former Yankees pro was protective of Lopez, holding her hand

He placed a hand on her back as she entered the venue

He is devoted to her: The ex-Yankees player showed his affection for Lopez by being protective, holding her hand and placing his hand on her back as they arrived at the event.

Official: Earlier, Lopez had posted a photo of herself and Shakira to her Instagram to announce the pair will co-headline the LIV Super Bowl Halftime Show in Miami on February 2, 2020

Casual: Lopez previously shared a pic on her Instagram, revealing that she and Shakira will be teaming up to co-headline the LIV Super Bowl Halftime Show in Miami on February 2, 2020.

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